
BEYOND BRANDS, A STYLE
In a world saturated with logos, Sabrina Régé Turo chooses refinement as her signature.
Eyewear doesn't need to shout to exist.
It should highlight, accompany, reveal, never hide, never overpower.
Sabrina Régé Turo offers a fresh perspective on design.
Luxury that elevates.
A world you see better, because it’s been thoughtfully imagined.

SABRINA
Sabrina Régé Turo was born in Oyonnax, from a French family of entrepreneurs in the eyewear business for 4 generations.
She undertakes her studies in the United States, but her cosmopolitan curiosity takes her to Italy, where she begins her own entrepreneurial adventure in 1998 by founding Key Optical Europe.
Over the years she acquires more know-how in the eyewear industry until she becomes what she is today: an established entrepreneur, designer, and fashion enthusiast.
"To honor my family’s legacy, and on the 100th anniversary of the first eyewear design crafted by my great-grandfather Gustave in his Jura workshop in 1924, I’ve decided to launch my own eyewear collection: a tribute to women with a strong and distinctive personality, who appreciate refined design without the need for excessive brand ostentation."
FRENCH TASTE
MADE IN ITALY

